Skales now calls Baseline Music
'home'.
Since his departure from E.M.E early
in the year, Raoul Njeng-Njeng
aka 'Skales' has been on a roller
coaster ride.
First he unveiled his own record
label, then he dropped a couple of
chart topping singles, got signed on
to a new record label, acquired a
new car and he's preparing to drop
his elusive debut album in November
2014.
Well, here's the real story of his new
mouth watering record deal with
Baseline Records, according to
investigations by Nigerian
Entertainment Today.
The first advantage of his deal is the
fact that despite being signed on to
Baseline, led by industry veterans
Howie T and Dipo Abdul, Skales
gets to still maintain control and
leadership of his own label OHK
records, where he nurtures and
grooms fast rising acts and
producers.
And we've been reliably told his
Baseline deal is worth nearly N200m.
An industry source familiar with the
details of his contract told this
newspaper the terms ensure he gets
a brand new car, a house, cash
advance, and upkeep allowance, all
totalling about N200m.
It's the most expensive recording
deal in the industry, and a huge
surprise, considering the hard times
labels and marketers are facing, and
the flight of investment from labels.
But Baseline has deep pockets,
according to those who know. And,
following Howie T and other
consultants' guidance, it appears
they are ready to shake things up.
The label did not confirm the figures,
with Howie saying 'I cannot give you
any specific figure because we don't
want other artistes to start running
to us, however what I can tell you is
that the deal is worth hundreds of
millions. It includes his new car, new
house and total lifestyle package.
We are changing his whole lifestyle'
'Skales will be at the NEA awards in
New York at the end of the month,
after that he's going to London for a
concert, and then to Canada on a
tour, [then] he'll drop his album in
November. So you see it's a total
package, we don't want to create
any form of distraction by revealing
any figures, but trust me it's a huge
deal, it's about the biggest deal in
the industry at the moment.'
Baseline is owned by one of
Kessington Adebutu's sons but
totally run by Howie T and Dipo
Abdul of KISS Group.
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